97% of customers conduct online searches for goods and services, however, just 51% of small companies have websites.

Millions of customers and money could be lost by businessmen due to the gap between small businesses and the increasing number of customers who assess shops in person based on their internet presence. A large percentage of the possible customers that a firm or small business is missing out on can be witnessed by their absence of a web presence.

Small businesses may stand out from the competition and market and sell their goods and services more effectively with the use of a website, particularly in the case of clients who mainly rely on the Internet for information about a company. As a result, one of the most important business methods of information sharing, establishing trust, and making a lasting impression in crowded markets is a website.

FIND CUSTOMERS

88% of small businesses who have a website agreed that their customers are now able to find them more easily. Customers these days use computers, laptops, tablets, and smartphones for continuous searching. They can search for your business and explore more about what it offers any time and anywhere they are because of a website.

CREATE VALUE

Your company can have an online social media presence, but the platform restricts your options for design, process, and technology. Small businesses may get more control, flexibility, credibility, and branding with the use of a website.Mostly customers think a company with a website is more trustworthy than one with just a social media profile. A website can help create reputation and bring in new clients.

GET MORE CUSTOMERS

Regular business success depends heavily on the ability of your business to attract new customers. It can be extremely costly and inefficient to reach thousands of individuals with simply traditional marketing techniques like direct mail or print advertising. By moving online, you can reach more consumers everywhere in the world at a lower cost of exposure—you are even able to monitor the exact results. A lot of small businesses claim that having a website is an excellent way to attract more customers.

You can use a website to improve the experience of current customers in addition to attracting new ones. Updating company information online around the clock promotes better client communication and frees up time for other business needs. In addition, you may start email marketing with a brand email, which will increase customer loyalty to your brand and bring people towards your offline and online businesses.

GROW YOUR BUSINESS

A common goal of small companies is to increase their customer base and into new markets. Although referrals and in-person contacts can be valuable, having a website allows you to “pass your business card out” to thousands more people online. You may sell products online and ship them to customers almost anywhere in the world with an e-commerce store. If you find that clients in a nearby state or city are interested in your products or services, you may be able to expand your service area and maybe open other regional offices. Indeed, 81% of small businesses claim that having a website has helped in their business growing. You can get in touch with more prospective customers and prospects by having a website.

BUILD AN EDGE OVER OTHERS

According to a newly released Verisign survey, 93% of buyers explore products online before making a purchase. When making purchases, customers want to know exactly what they’re buying and from whom. You run the risk of losing clients to companies who are already using the internet market if you don’t have a website. Your competitor has an obvious advantage if you are competing directly with another company that operates a website, especially when they are successfully advertising their website. One way to increase levels of competition is using a website.

According to 84% of small business owners surveyed by Verisign, their website is important to their business. There’s never been a better time to launch a business website and beat the competition, as more than 50% of small businesses don’t have one.

BEFORE YOU BEGIN, SELECT YOUR DOMAIN NAME

Creating your presence on the internet is required before designing your website. Your site’s Web address, also known as its domain name, is essential to doing business in this digital age, so choose intelligently. First, decide which domain extension—such as.com or .net—best fits the needs of the business you run. Second, pick a name that is both catchy and unique and that no other company has already trademarked.

Get more information and register a domain name for your company’s website right away with us.